Privacy Policy
Our privacy and cookies policy gets updated from time to time; whenever we make a change, we’ll post this on our website and let you know if there is a material change.
We have revised our privacy and cookies policy, refreshing it to tie in with the launch of our new Privacy Portal.
How to use this privacy and cookies policy
In this policy, we explain how we collect, use, share and protect your personal information when you use our products and services and our website.
Who we are
We are Latitude Estate Inc. (also known as Latitude 365)
In this privacy policy:
“we/us” means Latitude Estate Inc.;
“third party” means someone who is not you or us; and
Our registered office is 42 Esmond Ave, Melville NY 11747, USA
How to contact us
Your opinion matters to us – if you have any questions about our privacy policy, you can direct your questions to info@latitude365.com
Our principles
Latitude 365 is committed to respecting your privacy. We take privacy, security and complying with data protection and privacy laws seriously.
Personal information we collect about you
Latitude 365 will process your personal data based on:
The performance of your contract or to enter into the contract and to take action on your requests.
Compliance with a mandatory legal obligation, including for example accounting and tax requirements, which are subject to strict internal policies, procedures, and your right to restrict usage of your data, which control the scope of legal assistance to be provided; or Consent you provide where Latitude 365 does not rely on another legal basis.
Consent may be withdrawn at any time. When you give your consent, upon request you will be given details on how to change your mind.
We will collect your personal information when you, for example:
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Buy or use any of our products and services;
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Subscribe to newsletters;
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Contact us through various channels, or ask for information about a product or service;
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Visit or browse our website;
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Where your information is publically available.
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We use cookies (small text files stored in your browser. For more details on this and how to opt out of these, please see the ‘Cookies’ section of this policy.
The types of information we may have are, where applicable:
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Your name, address, phone and/or mobile number, and email address;
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Your contact with us;
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Your account information, such as dates of payment owed or received, subscriptions you use, account numbers or other information related to your account.
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Details of your use of the specific services or products.
How we use your personal information
We will use your personal information for the following purposes:
1. To provide service to you
Processing your order and providing service to you
To process the services you’ve bought from us, and keep you updated with the progress of your order;
Billing and Customer Care
To bill you for using our service.
Contact you if the billing information you provided us with is about to expire or we’re not able to take payment;
To respond to any questions or concerns you may have about our service.
Service messages
We will contact you with customer service messages to keep you updated with current information about service you’ve taken. For example, changes to our terms and conditions or service interruptions.
2. Marketing
Marketing
We will keep you informed generally about new and existing products and services, send you newsletters, invite you to participate to trade shows or let you know about offers, promotions.
We may do this by phone or email address.
You can control your Marketing permissions and the data we use to tailor these communications at any time.
Advertising online
To deliver advertising that is relevant to you, you’ll also see targeted advertising online based on the use of cookies. This is known as interest-based advertising. We may also combine data collected via the cookies with other data we have collected. If you don’t want any information processed through the use of cookies, check the ‘Cookies’ section in this Privacy Portal. It explains how to control and opt out of cookies.
Remember that opting out of interest-based advertising won’t stop advertisements from being displayed – but they won’t be tailored to your interests.
You will also see advertising in the social media, for example in your Facebook or Instagram feed. If you don’t want to receive those, go to the relevant platform’s ad settings.
Fraud Prevention & Security
We will process your personal and traffic data in order to protect against and detect fraud, to protect and detect misuse or damage to our networks, to recover debts or trace those who owe us money resulting from the use of our services.
How we share your personal information
Where applicable, we share information about you with:
Law enforcement agencies, government bodies, regulatory organizations, courts or other public authorities if we have to, or are authorized to by law;
Third parties that we advertise with such as Facebook, Instagram in order to serve you advertisements online;
Third parties that we use to serve you marketing, for example, MailChimp, Google Analytics, Zoho CRM.
Fraud management and law enforcement
We will release information if it’s reasonable for the purpose of protecting us against fraud, defending our rights or property, or to protect the interests of our customers.
We also may need to release your information to comply with our legal obligation to respond to the authorities’ lawful demands. Your personal data shall only be provided when we in good faith believe we are obliged to do so in accordance with the law and pursuant to an exhaustive evaluation of all legal requirements.
Mergers and Acquisitions
If we’re reorganised or sold to another organisation, we will provide your information to that organisation.
International Data Transfer
If Latitude 365 sends your information to a country that is not in the EU, we will make sure that your information is properly protected. We will always ensure that there is a proper legal agreement that covers the data transfer. In addition, if the country is not considered to have laws that are equivalent to EU data protection standards then we will ask the third party to enter into a legal agreement that reflects those standards.
How long we keep your personal information for
We’ll store your information for as long as we have to by law. If there’s no legal requirement, we’ll only store it for as long as we need to.
We’ll keep some personal information for a reasonable period after your contract with us has finished, in case you decide to use our services again. We, or one of our partners, may contact you about Latitude 365 services during this time if you haven’t opted out of receiving marketing communications from us.
Keeping your personal information secure
Communications over the internet (such as emails) aren’t secure unless they’ve been encrypted. Your communications may go through a number of countries before being delivered, as this is the nature of the internet.
We cannot accept responsibility for any unauthorised access or loss of personal information that is beyond our control.
We’ll never ask for your secure personal or account information by an unsolicited means of communication. You’re responsible for keeping your personal and account information secure and not sharing it with others.
Your rights
Below we set out details on how you can exercise your rights. If you have a question or cannot find the answer, please email us at info@latitude365.com
Please note, some of these rights such as the right to data portability and right to restriction, apply from 25 May 2018.
- Right to correct personal data
You have the right to have information held about you corrected if it is not accurate. If what we hold on you needs updating, or you think it may be inaccurate, you can email us at info@latitude365.com - Right to access personal data
You have the right to make a request for a copy of the personal data that Latitude 365 holds about you. To make this request as an individual or an authorised third party, email us at info@latitude365.com - Right to data portability
You have the right to be able to take with you the personal data you provided to us in certain circumstances. - Right to object to use of personal data
You have the right, in certain circumstances, to object to Latitude 365 processing your personal information. Please email us at info@latitude365.com - To opt out of marketing messages:
If you no longer want to receive marketing messages from Latitude 365, you can select to opt out of all marketing communications or only selected methods (e.g. email, phone).
There are various ways to opt out:
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Contact us at info@latitude365.com
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Click the link at the end of a marketing email to unsubscribe;
In some cases, you may receive marketing from Latitude 365, even if you’re not a customer or never had contact with Latitude 365. If you’ve registered with us to opt out of such marketing from Latitude 365, you shouldn’t receive such communications. If you do, we ask that you let us know immediately by emailing info@latitude365.com
To manage cookies and understand more about what they are:
Want to disable a cookie, or understand more about what these are? Check the ‘Cookies’ section of this for full details on how to do this.
- Right to restrict use of your data
If you feel data we hold on you is inaccurate, or you believe we shouldn’t be processing your data, please contact us at info@latitude365.com to discuss your rights. In certain circumstances you will have the right to ask us to restrict processing. - Right to erasure
Latitude 365 strives to only process and retain your data for as long as we need to. In certain circumstances you have the right to request that we erase personal data of yours that we hold. For more information on retention periods, see the accordion in this Privacy Policy called ‘How long we keep your personal information for’.
Our cookies policy
This section is about what cookies are, how we use them and how you can manage them.
What are cookies?
Cookies are small files that are stored on your device when you visit a website. The cookies mean that the website will remember you and how you’ve used the site every time you come back.
If you want to know more about cookies, head to aboutcookies.org or allaboutcookies.org (please note: these links open a new window or browser tab).
How we use cookies
We use cookies to do a number of things. For example, counting the number of people looking at a website, what you’ve done on the site and to make online advertising more relevant to you.
Cookies themselves don’t hold personal information. They only have a unique alphanumeric identifier that sits on your browser. And in many cases, we won’t be able to link the information we collect by using a cookie back to you. They can, however, enable us to link that information back to you and your personal information.
We’ve put our cookies into the following categories, to make it easier for you to understand why we need them:
Strictly necessary – these are used to help make our website work efficiently;
Performance – these are used to analyse the way our website works and how we can improve it;
Targeting/advertising – these are used to share some information with third parties who we advertise with, so we know how you’ve reached our website. We can also use cookies to identify the parts of the website that you are interested in. We then use this information to show you adverts and pages we think may also be of interest to you, to tailor how we communicate with you, or to tailor the contents of the communications we send to you. If you prefer, you can opt out of these. Tailoring of content means it includes information reflecting the interest you’ve shown in the content of our web pages, or offers or promotions that we think may interest you, and to improve how we respond to your needs.
We sometimes use persistent cookies as well as “session-based” cookies. A ‘session-based’ cookie is allocated only for the duration of your visit to our website and automatically expires when you close down your browser. A ‘persistent’ cookie will remain for a period of time set for that cookie.
Cookies and you
Some of the more popular browsers are:
If you choose not to enable cookies, you’ll still be able to browse our website, but it will restrict some of the functionality of our website or what you can do.
First-party cookies
First-party cookies originate from the same domain as the website you’re currently visiting (in this case, latitude365.com).
See our list of first-party cookies (shown in this policy).
Third-party cookies
Third-party cookies originate from a domain that’s different to the website being visited. For example, when you visit our website, we may link to another company’s website – like our Facebook or Instagram account, or a video from our YouTube page. We don’t control how they use their cookies, so we suggest you check their website to see how they’re using them and how you can manage them.
Controlling your cookies
You can control cookies in your browser, to enable or disable them. If you wish to restrict or block the cookies which are set by any website, you should do this through the web browser settings for each web browser you use, on each device you use to access the internet.
Information on controlling and deleting cookies, including on a wide variety of browsers, is also available at allaboutcookies.org. Under the heading “Cookies and you”, but check your particular browser and device for correct and up-to-date information.
The Internet Advertising Bureau website Your Online Choices allows you to install opt-out cookies across different advertising networks.
If you do not wish to accept cookies from one of our emails, you can choose not to download any images or click on any links. You can also set your browser to restrict cookies or to reject them entirely. These settings will apply to all cookies whether included on websites or in emails. Sometimes, depending on your email or browser settings, cookies in an email may be automatically accepted (for example, when you’ve added an email address to your address book or safe senders list). For more information, refer to your email browser or device instructions.